WCTE celebrates 45 years of service in the Upper Cumberland with nostalgic footage and highlights on Monday, August 21, from 4-10 p.m.
President and CEO Avery Hutchins said donations made during the 45th Anniversary Day of Giving will go towards an Education Endowment.
“We called it an Education Endowment because it’s going to support the work that we’re doing through education, and that is early learning initiatives it involves like PBS Kids programming,” Hutchins said.” It also is for lifelong learners.”
Hutchins said the station has an initiative to continue the community’s lifelong learning through programming alongside the programs for early childhood learning. She said WCTE’s programming reflects service for all ages.
Hutchins said some rural areas have yet to provide preschool or educational tools for preschool children, so the only learning resources available come from WCTE programming.
“The endowment is there to help sustain the station long-term and to provide a revenue resource down the road that will help continue the work we’re doing in education, whether it’s over the air or engagement,” Hutchins said.
WCTE is the only television station in a 75-mile radius. Hutchins said some listeners rely on the station as their only source of reliable information and remote education.